Impact
Impact
About me
I've spent 15+ years building events and experiences for some of the world's most recognized brands. Google, TikTok, LinkedIn, Twitch, Sony PlayStation, Diageo, Ferrari, McDonald's, Target, MoMA.
The work has spanned large-scale B2B enterprise programs, consumer activations, global sponsorships, and intimate executive gatherings that tie directly to revenue.
I'm as comfortable shaping the creative direction as I am presenting ROI to the C-suite.
My foundation is rooted in curiosity, community, and culture.
About me
I've spent 15+ years building events and experiences for some of the world's most recognized brands. Google, TikTok, LinkedIn, Twitch, Sony PlayStation, Diageo, Ferrari, McDonald's, Target, MoMA.
The work has spanned large-scale B2B enterprise programs, consumer activations, global sponsorships, and intimate executive gatherings that tie directly to revenue.
I'm as comfortable shaping the creative direction as I am presenting ROI to the C-suite.
My foundation is rooted in curiosity, community, and culture.
JordanRyan
JordanRyan
Career Highlights
Career Highlights
Success by Numbers
Success by Numbers
Career media impressions
Career media impressions
Event portfolios managed
Event portfolios managed
Events delivered annually
Events delivered annually
Event ROI, consistently exceeded
Event ROI, consistently exceeded
Career media impressions
Events delivered annually
Event portfolios managed
Event ROI, consistently exceeded
JordanRyan
"Built and scaled Newfront's events ecosystem, elevating its brand profile and market presence, contributing to the company's evolution from a high-growth startup to its 2026 acquisition by WTW, a global insurance brokerage''
Clients
Clients
Newfront FY25 Performance
Newfront FY25 Performance
year-over-year pipeline growth at Newfront
year-over-year pipeline growth at Newfront
year-over-year growth in event-attributed wins
year-over-year growth in event-attributed wins
Exceeded event ROI targets by 95%.
Exceeded event ROI targets by 95%.
year-over-year pipeline growth at Newfront
Exceeded event ROI targets by 95%.
year-over-year growth in event-attributed wins
“Pioneered a new go-to-market format: exclusive live on-site demos of AI-enabled products at industry tentpole events, a first in the industry. Prospects who experienced a live demo converted at 2.1× the standard win rate.”
Achievements
Achievements
Awards
Award
Nomination
Year
Case Studies
Case Studies
Breakthrough Campaign Results
Brand New Ending Consultancy
95% client retention
Across 50+ programs with consistent 4x ROI on $500K to $3M budgets.
Brand New Ending Consultancy
95% client retention
Across 50+ programs with consistent 4x ROI on $500K to $3M budgets.
The Workshop Collective
$5M new revenue in 6 months
Personally generated within six months. $10M+ portfolio under management.
The Workshop Collective
$5M new revenue in 6 months
Personally generated within six months. $10M+ portfolio under management.
Wonderland Agency
100% of agency revenue, year one
Personally brought in 100% of agency revenue in year one. Dewar's exceeded market share goal by 93%.
Wonderland Agency
100% of agency revenue, year one
Personally brought in 100% of agency revenue in year one. Dewar's exceeded market share goal by 93%.
H&S
New revenue stream launched
Developed and launched a sister creative studio that opened entirely new revenue streams.
H&S
New revenue stream launched
Developed and launched a sister creative studio that opened entirely new revenue streams.
Recognition
Recognition
Industry Awards & Honors
Industry Awards & Honors
Silver SABRE Finalist
Sony PlayStation — Uncharted 3 launch campaign.
Silver SABRE Finalist
Sony PlayStation — Uncharted 3 launch campaign.
BizBash Finalist × 3
Three consecutive finalist nods (2010, 2011).
BizBash Finalist × 3
Three consecutive finalist nods (2010, 2011).
UK Event Awards
Invited Judge Panel Expert.
UK Event Awards
Invited Judge Panel Expert.
Creative Excellence
Experiential & Brand Marketing - H&S internal, 2011.
Creative Excellence
Experiential & Brand Marketing - H&S internal, 2011.
Press & Publications
Press & Publications
Featured Work
Featured Work
"Happenings 2" — Frame Magazine, 2016
Two projects featured in the globally recognized event design book sold at leading design fairs and bookstores.
"Happenings 2" — Frame Magazine, 2016
Two projects featured in the globally recognized event design book sold at leading design fairs and bookstores.
BizBash Magazine — A Decade-Plus Voice
Featured as a repeat creative voice across more than ten years of activations and industry commentary.
BizBash Magazine — A Decade-Plus Voice
Featured as a repeat creative voice across more than ten years of activations and industry commentary.